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Dealer Principal

  • Warwick Farm, NSW, Australia, 2170
  • Permanent - Full Time
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Leading a dealership takes vision, commercial acumen and the ability to inspire high-performing teams. As Dealer Principal, you'll take the reins of an exciting portfolio including Geely, GAC, Renault, Suzuki, Jeep and RAM shaping the future of a growing multi-franchise operation.

We are looking for an experienced Dealer Principal or General Manager ready for your next challenge; this is a rare opportunity to elevate your career with one of Australia's largest automotive dealer groups.

About the role

Take full ownership of this dealership leadership position, driving performance, profitability and culture across a diverse portfolio of leading automotive brands.

In this role, you will:

  • Lead the overall operation of the Geely, GAC, Renault, Suzuki, Jeep and RAM dealerships, setting the strategic direction and delivering outstanding commercial results.
  • Coach, mentor and develop high-performing managers across all departments to achieve exceptional customer and business outcomes.
  • Drive financial performance through budgeting, forecasting, profitability management and operational excellence.
  • Maintain strong relationships with internal group departments and OEM partners to maximise brand performance and identify future growth opportunities.
  • Champion an exceptional customer experience culture while identifying new market opportunities that strengthen dealership performance and market share.
  • Foster a culture of accountability, collaboration and continuous improvement across the dealership.

About you

You are a commercially minded automotive leader who thrives on delivering results, developing people and leading successful dealership operations.

You'll bring:

  • Proven success as a Dealer Principal or General Manager within a franchised automotive dealership.
  • Exceptional commercial acumen with the leadership capability to drive dealership performance and sustainable growth
  • Strong financial and operational management skills, with the ability to translate data into strategic action.
  • Experience building relationships with OEM partners and delivering outstanding customer outcomes.
  • A passion for developing high-performing teams and creating a positive dealership culture.
  • A current and valid driver's licence.

The benefits

Peter Warren Automotive provides the scale, support and autonomy to help you succeed.

  • Competitive executive remuneration including a fully maintained company vehicle, fuel card, and performance-based incentives that reward results
  • Lead a high-profile portfolio of Geely, GAC, Renault, Suzuki, Jeep and RAM with the autonomy to shape strategy, culture and commercial success
  • Exclusive employee benefits including discounts on vehicle purchases, servicing, BUPA Private Health Insurance, gym memberships, retail offers, and the Samsung Partnership Program
  • Accelerate your career with clear pathways into broader executive leadership roles, backed by ongoing professional development and mentoring
  • Join one of Australia’s largest automotive dealer groups giving you the stability, resources, manufacturer partnerships, and executive support to achieve long-term success

If you’re ready to take ownership of a growing multi-brand dealership and leave your mark on one of Australia’s leading automotive groups, we’d love to hear from you. Apply today!

Peter Warren Automotive Holdings is one of Australia's largest multi-franchise automotive dealer groups, employing over 2,000 people across New South Wales, Queensland and Victoria. Representing some of the world's leading automotive brands, we continue to invest in our people, our dealerships and our future.

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